The main purpose of this training is to enhance the participant’s communicative and linguistic ability so that he/she can participate freely in all international discussions in the fields of sales, marketing and public relations. The aim is to improve fluency of speech and overall comprehension.
- Job-specific terminology and lexis as well as functional phraseology and structures for use in specific contexts
- Effective communication with focus on marketing meetings, negotiations, audits, sales promotion etc.
- Advanced business discussions relating to sales, marketing and media
- Blended learning concept
- Interactive presence or online learning, group work, chats, discussions, etc.
- Use of digital learning and innovative content
Participants should have reached an intermediate to advanced level in the target language i.e. Level B2/C1.